Update on Blake

January 21st, 2009

Yesterday was a pretty terrifying day for Flat Creek. Sitting at our desks just after lunch, we heard a crash right outside the office. When we ran outside, we found our own Blake Parsons had been struck while walking down the sidewalk on his way back from lunch. His fiancée was hit too.

Despite some pretty painful injuries, they were released from the hospital Tuesday night and are resting at home. Your thoughts and prayers are greatly appreciated.

Tags: none

Congratulations 2008 Election Winners

November 11th, 2008

NASHVILLE, Tenn. - Flat Creek, a strategic online public affairs firm, emerged from the 2008 elections with 100 percent of their incumbent candidates being re-elected to office, as well as having worked with several successful ballot measures across the country.

“The 2008 election cycle brought online strategy and tactics to the mainstream in campaigns,” said Allen Fuller, Flat Creek’s Managing Partner. “We are thrilled that our clients found so much success in a very difficult political environment, especially where they were able to integrate new media into their day-to-day operations and voter outreach.”

Sens. Thad Cochran (MS), Roger Wicker (MS), and Lamar Alexander (TN), as well as Congressmen Tom Cole (OK-4) and Walter Jones (NC-3), were all successfully re-elected. Additionally, Flat Creek clients found success at the state level, with State Senators Jim Tracy (TN-16) and Shawn Mitchell (CO-23) successfully seeking re-election. State Representative Frank McNulty (CO-43) won handily, and will be joined by new State Representative Scott Tipton (CO-58) in January.

“Flat Creek gave us the tools and solutions to reach donors, volunteers, and ultimately voters across the state. Flat Creek showed us how to successfully manage a campaign’s online communications, an increasingly valuable component of any campaign moving forward,” said Austin Barbour, Wicker for Senate Campaign Manager.

All told, Flat Creek worked for campaigns or initiatives in 18 states during the 2008 cycle. This includes successful efforts in Colorado to pass Amendment 54 and oppose Amendment 59.

Flat Creek produced 286,428 website page views, processed $498,513 in campaign contributions, sent 1.2 million emails, and produced 6.9 million online impressions for its political clients.

Flat Creek offers a unique blend of traditional communications principles merged with cutting edge technology to provide strategic value to their clients. Flat Creek is a full-service digital agency, offering campaigns, issue advocacy groups, and other organizations services like online grassroots management, web design, hosting, e-mail blasts, online social networking, fundraising, online advertising and blogger outreach. Flat Creek also provides campaigns back office tools including databases, voter files, and secure online scheduling tools for candidates and campaign surrogates.

The firm is already preparing for 2010 with the upcoming launch of RootsHQ, a comprehensive online campaign management tool that will allow any campaign, PAC, or issue group to manage their volunteers, donors, staff, surrogates, and coalitions from one secure website. RootsHQ gives candidates the ability to get a website up and running within hours not weeks, including the ability to accept online donations and send outbound e-mails.

“Barack Obama set new standards for what a successful campaign looks like,” Fuller said. “The challenge for Republicans now is to accept the lessons learned from 2008 while adapting them to our own coalitions and message.”

Flat Creek has experience providing communications planning and technical expertise at all levels of campaigning, from state house to White House. For more information, please visit www.fcreek.com, or contact Blake Parsons at 615-469-7942 x 15.

###

Tags: none

API Pro Opening

July 30th, 2008

Flat Creek, an interactive public affairs agency, is seeking a part-time or full-time web developer interested in learning more about Web 2.0 services and technologies.

The ideal candidate will be a self-starter, capable of full-service web development from concept through production, and be excited to learn new skills for working in a Web-enabled world. The successful candidate will be the primary web developer in a marketing and public affairs company developing applications and mark up for a variety of web sites. Necessary experience includes a working knowledge of web services (APIs), ASP.Net, Dreamweaver, XHTML/CSS, Javascript, and PHP not to mention SQL/mySQL. A well-qualified candidate understands today’s changing web development/design landscape, and possesses the ability to work independently. This candidate also functions well in a detail oriented environment that requires prioritizing multiple tasks to meet tight deadlines. This position will enable the candidate to coordinate the implementation of larger projects by working with terrific independent freelancers and small development firms as well.

To be considered, candidates must either be a current college student or have a college degree and background in web development. Experience developing technical specifications for web projects is a plus. Ideally, the position will start part-time and require a work commitment of 20-30 hours per week, with the potential to turn into a full time position. The Web Developer will work out of our office in downtown Nashville. Interested candidates should send a resume and links to portfolio projects to jobs@fcreek.com or apply via Facebook.

Tags: none

Account Executive Opening

March 7th, 2008

Let us know if you or a friend may be interested…

Flat Creek is one of the fastest growing online public affairs, marketing, and technology firms in the South. The firm provides a variety of services in online technology, political strategy, and public affairs. Clients include advocacy groups and political campaigns across the country.

The E-Marketing Account Executive will be responsible for managing client projects, updating websites, conducting e-marketing campaigns, and other duties as assigned, including:

* Serving as a liaison between clients and vendors
* Managing vendors to ensure deadlines and budgets are met and high quality work is delivered.
* Ensuring creative design and code are delivered according to strategy.
* Managing project timelines and budgets.

Desired skills:

* BA/BS degree in marketing, communications, computer science, or similar discipline.
* 1-3 years related e-marketing and/or political experience.
* Experience with paid search marketing (i.e. Google, Yahoo!, MSN and second-tier engines), search engine optimization and online media.
* Demonstrated ability to be highly organized and excellent at multi-tasking.
* Excellent Microsoft Office skills.
* Must be HTML proficient and have significant exposure to web development and editing work (Dreamweaver, Flash, Fireworks or other web development software).

Location: Murfreesboro, TN
Hours: Full-Time
This job is salaried.

(Opening also listed on Facebook)

Tags: none

FC Sponsors Podcamp

February 9th, 2008

Flat Creek is proud to be a sponsor for Podcamp Nashville, taking place right now at the Cannery Ballroom. The room is very full for a Saturday morning with new media early adopters and those just curious about podcasting.

Podcasting has had its ups and downs with political campaigns. It’s a terrific way to reach an audience long before a candidate starts their media buy. It’s also a great way to reach out to the media through an innovative channel.

We look forward to hearing new ideas and case studies today – and bringing those ideas to our clients.

Tags: none

Now Hiring

January 25th, 2008

Flat Creek is expanding, and your web development expertise may be the perfect fit. For details, check out our listing on Facebook or take a look at the description below:

Flat Creek, an interactive marketing and online public affairs firm, is seeking a part-time or full-time web developer to manage the technical development and implementation of our online projects.

The ideal candidate will be a self-starter, capable of full-service web development from concept through production, and be excited to learn new skills for working in a Web-enabled world. The successful candidate will be the primary web developer in a marketing and public affairs company developing applications and mark up for a variety of web sites. Necessary experience includes a working knowledge of ASP.Net, Dreamweaver, XHTML/CSS, Javascript, and PHP. A well qualified candidate understands today’s changing web development/design landscape, and possesses excellent communication skills, as well as the ability to work independently. This candidate also functions well in a detail oriented environment that requires prioritizing multiple tasks to meet tight deadlines. This position will enable the candidate to coordinate the implementation of larger projects by working with terrific independent freelancers and small development firms as well.

To be considered, candidates must either be a current college student or have a college degree and background in web development. Experience developing technical specifications for web projects is a plus. Ideally, the position will start part-time and require a work commitment of 20-30 hours per week, with the potential to turn into a full time position. The Web Developer will work out of our office in Murfreesboro on the Square. Interested candidates should send a resume and writing sample to jobs@fcreek.com.

Tags: none

Governor Gets Blogs?

December 19th, 2007

Blogs have become a regular source of information in this age of new media, and the governor of Tennessee has taken notice. Gov. Phil Bredesen now receives a weekly round up of Tennessee topics from the blogosphere, dubbed his ‘New Media Hotsheet’.

Bredesen believes that bloggers’ (often opinionated) pieces offer another dimension by which to gauge public sentiment on issues. The acknowledgement of blogs as an important information source is a great step for the Governor to take.

But only once a week? Those of us who religiously check our favorite blog readers and blogrolls know that a lot can be covered over one day in the blogosphere, much less an entire week.

Good job to the Governor on recognizing the growing influence of blogs, but he should understand their rapid fire approach to news, and it’s hard to cover that if you only check in one day a week.

Tags: none

Newspapers: online grows while print drops

November 14th, 2007

Last Wednesday (11/7/07), we put a post on Notes from Flat Creek discussing the continuing decline of print newspaper subscriptions, while internet usage and broadband subscriptions are on the rise. This shifting trend might not leave out the newspapers, though. CNET’s News.com is reporting that the online readership for newspapers, and their online subscription numbers, are climbing. The technology news website reports that the number of people visiting U.S. newspaper web sites rose 3.7 percent, over the same period last year, during the third quarter. Translated into total numbers, this increase means more than 59 million people, 37.1 percent of all active internet users, visited a newspaper website in the third quarter.

Maybe this is why Arthur Sulzberger, owner, chairman and publisher of The New York Times isn’t worried about declining print subscriptions:

“I really don’t know whether we’ll be printing the Times in five years, and you know what? I don’t care, either,” he says.

Don’t misunderstand him, though. He knows that the Times’ readership is moving to the internet, and he is preparing his paper for the change. Citing the merging of the venerable newspaper’s print and online news desks, and development of online media readers, Sulzberger is leading his empire into the internet age. It is a sign of changing times when barons of printed news respond to a shift in the communications industry.

Communication is becoming increasingly digital. Make sure your message is not going to be left behind in the newsprint world.

Tags: none

Nevada GOP Caucus site launched

November 9th, 2007

Today Flat Creek launched www.nvgopcaucus.com, an information resource from the Nevada Republican Party that will provide Nevadans resources, news and details about the GOP Presidential Caucus taking place on January 19, 2008.

Full details are in our press release, found here.

Tags: none

A New Website for New Years

November 5th, 2007

It’s okay, we understand. In a billable, 80-hour work week world, redesigning your website is not a top priority.

We know you want to refresh the look of your website, but it’s an easy project to push to the bottom of your to-do list.

So as our holiday gift to you, Flat Creek is offering a deal with a deadline – a brand new, custom website suited for you and your audiences by December 31, 2007.

Gear up for a campaign year. Reach out to new clients. Enhance content for donors. Whatever your organization does, with a new, compelling, and interactive website from Flat Creek, you can do it better.

Contact us today to get started. To get your site done by December 31, we’ll need to get started by December 1. First come first serve.

Kick off the New Year with a new website from Flat Creek. It’s a great project to check off your list.

Tags: none

  |  Next Page »